Website Development

Decoupled front ends on Next.js, React, and Vercel.

High-performance, decoupled frontend builds using Next.js, React, and Vercel.

What you get

Headless Architecture

Next.js App Router architecture
Headless CMS modelling and integration
Edge rendering and caching strategy
Design system in React
CI/CD on Vercel with preview environments

Decoupled on purpose

The front end ships on its own cadence, and the CMS stops dictating what is possible.

Rendered at the edge

Static where it can be, streamed where it must be, and cached deliberately in either case.

A preview per branch

Every pull request gets its own URL, so review happens on the thing itself rather than a screenshot.

What the architecture covers

Next.js App Router architecture

Headless CMS modelling

Edge rendering and caching

React design system

CI/CD and preview environments

Performance budgets

Stack we build on

Next.js
React
App Router
Server Components
ISR
Edge runtime
Sanity
Contentful
Payload
Vercel
Preview deployments
Performance budgets

How the build runs

  1. Architecture and rendering strategy

  2. Content modelling

  3. Design system in React

  4. Application build

  5. Caching and revalidation

  6. Deploy pipeline and handover

Engineering standards

What ships alongside the code

Rendering strategy documented per route
Content model reviewed with the editors who will use it
Performance budget enforced in CI, not just measured
Preview environment on every pull request
Typed content schema, end to end
Runbook and architecture notes at handover

How this differs from a standard headless build

How this engagement compares with a typical agency arrangement
CapabilityPixel PortalTypical agency
Rendering strategy documented per routeIncludedNot included
Performance budget enforced in CIIncludedNot included
Typed content schema end to endIncludedNot included
Responsive buildIncludedIncluded
Architecture runbook at handoverIncludedNot included

Next step

Need headless (next.js)?

Send us the brief, or just the problem. We will come back with an honest view of scope, timing, and whether we are the right team.