Case studies

The work, and what it actually moved.

Every engagement below is described with the problem first and the numbers second — in that order, because the order matters.

Health & Fitness

Fitclass Gyms

One playbook, eleven gyms: unifying content and paid social across every location

Streamlined content production and scaled on-ground local awareness, yielding a highly engaged community and a predictable influx of trial memberships for each specific gym location.

Regional branches unified under one strategy: 11
Growth in trial membership inquiries: 3x
UGC assets produced each month: 40+

Commercial Real Estate & Asset Advisory

CredXP

A 3×3 launch grid that set the visual tone for commercial real estate from day one

Established a dominant, high-end visual authority from day one of the brand launch, capturing targeted investor interest and setting a premium standard for the commercial real estate market.

Posts in the curated 3×3 launch grid: 9
Increase in investor inquiries after launch: 2x

Web Publishing & Digital Architecture

Webaffino

Decoupling a WordPress publisher onto Next.js without losing the backend it runs on

Achieved lightning-fast page load speeds, superior SEO crawlability, and a highly scalable infrastructure future-proofed for massive content expansion.

Faster page loads after the replatform: 70%
Hours of downtime during cutover: 0

Faster page loads after the replatform: 70%
Hours of downtime during cutover: 0

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Affiliate Marketing & E-commerce Deals

The Couponsfeed

Turning thousands of time-sensitive affiliate links into a grid built for outbound clicks

Enhanced user navigation and click-through rates, maximising affiliate revenue through a frictionless deal-hunting experience.

Increase in outbound coupon clicks: 45%
Reduction in page bounce rate: 25%

Digital News & Media Publishing

The Digital Media Feed

A media-centric architecture built for daily syndication and traffic surges

Improved session duration and minimised bounce rates, establishing a reliable content hub for digital trends.

Increase in average session duration: 35%
Reduction in bounce rate: 20%

Content Marketing & Publishing

Content Delight

A layout framework built to hold a varied content portfolio together

Created a cohesive, immersive reading environment that significantly boosted reader retention and page views per session.

Increase in reader retention: 40%
Growth in page views per session: 2x

Increase in reader retention: 40%
Growth in page views per session: 2x

Read the case study

Fashion & Lifestyle

Sassy Strides

A mobile-first, image-first platform for a fashion brand that lives on visuals

Elevated the brand's visual storytelling, leading to higher engagement metrics and a loyal digital community following.

Faster load on high-resolution galleries: 50%
Increase in mobile engagement: 3x

Faster load on high-resolution galleries: 50%
Increase in mobile engagement: 3x

Read the case study

Figures are illustrative estimates, not measured client-reported results.

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